For shop owners

The gift finder that guides clueless shoppers to the right product

For whom? What occasion? What budget? Three questions later there is a gift recommendation — instead of a bounce. Your seasonal conversion lever for Christmas, Mother's Day and Valentine's.

Build your gift finder
See how it works

~2 Min from clueless "what on earth do I give?" to a concrete product recommendation

Why gift shoppers bounce from your shop

They are buying for someone else — blind

The gift shopper knows neither your range nor the exact preferences of the recipient. "Something nice for my mother-in-law, around 40 euros" — your category navigation helps with that query exactly not at all.

Cluelessness ends at your competitor

Whoever spots nothing suitable after two minutes of scrolling goes where someone takes the decision off their hands — to the gift-voucher giants or Amazon. In exactly the weeks when your traffic is most expensive and most valuable.

Every season the same missed opportunity

Christmas, Valentine's, Mother's Day, Easter — several times a year gift seekers pour into your shop and find a product wall instead of advice. Big retailers build dedicated gift finders for this; small shops are left with a "gift ideas" category that takes the choice off nobody's hands.

From quiz to gift recommendation

  1. 1

    Set up your gift logic once

    The classic three axes: for whom (partner, mum, colleague…)? What occasion? What budget? Plus an optional personality question ("more practical or more playful?"). With conditional logic you branch the paths and link each combination to a curated result page from your range.

  2. 2

    Shoppers click through in two minutes

    Embedded on your home page or as a "gift finder" landing page for your seasonal campaigns. One question per screen, on the phone too — exactly where people hunt for gifts in the evening.

  3. 3

    Recommendation instead of bounce

    The result page takes the decision off their hands: "For your mum's birthday, under €40: these three ideas" — with links straight to the products. In the analytics you see which recipients and budgets dominate, sharpening your range and campaigns for next season.

The toolkit for your gift finder

Conditional logic

Different follow-ups for "partner" than for "colleague" — paths branch like real advice.

Result pages

Each answer combination leads to a curated gift selection with direct product links.

Embedding & dedicated URL

Embed in your shop or use the landing-page URL in seasonal ads and newsletters.

One per screen

One question per screen — mobile-optimised for evening gift hunting on the sofa.

Seasonal analytics

Which recipients, occasions and budgets were in demand — planning data for next season.

AI generation in 30s

Describe your range, get a quiz draft, curate result pages — live well before the season.

A fraction of what the season brings in

Free to try (3 forms, 100 responses/month). Pro for your seasonal campaign: unlimited forms, your own branding, AI included — €12/month, €9/month billed annually.

Free

3 forms, 250 responses/month

Pro

Unlimited, 10,000 responses/month, AI included

View all plans

Questions about the gift finder

Does the gift finder access my range live?
No — you curate the result pages yourself: one selection per answer combination with copy, images and product links. That is intentional: a gift finder lives on editorial curation ("these three ideas fit"), not an algorithm sorting stock. Before each season you refresh the selections in a few minutes.
How many questions should the gift finder have?
Three to five: recipient, occasion and budget are mandatory; one personality or interest question noticeably sharpens the recommendation. More questions are counterproductive for a gift finder — clueless shoppers want a fast answer, not an interrogation. The craft is in the result pages, not the question count.
Is it worth the effort for a few weeks of season?
That is precisely why: in gift weeks your traffic is both at its most expensive (ad prices) and most purchase-ready — every prevented bounce counts double. And the finder is reusable: the Christmas quiz becomes the Valentine's and Mother's Day finder with adjusted copy. Built once, used four times a year.
Can I also collect e-mail addresses in the quiz?
Yes, optionally — say with "Shall we e-mail you these gift ideas as a shortlist?" at the end. Important: voluntary and with a consent checkbox; Questee documents time and wording GDPR-compliantly, your e-mail tool sends the double-opt-in confirmation. A gift finder shortly before Christmas is one of the strongest list-building moments of the year.
Why not just maintain a "gift ideas" category?
A category is yet another product wall — it relocates the problem instead of solving it. The clueless shopper needs someone to ask three questions and then say: "Take this." Exactly that decision relief is what the quiz delivers and a static category does not. Keep the category — as the target of your result links.
Is the gift finder GDPR-compliant?
Yes — Questee hosts exclusively in Germany, transfers encrypted and provides the Art. 28 GDPR DPA. If the finder runs anonymously (no e-mail capture), hardly any personal data accrues. If you collect addresses, every consent is documented with time and wording — unlike with US quiz builders, no headache for your privacy policy.
How quickly can a gift finder go live?
The AI drafts questions and paths from a range description in about 30 seconds; most of your time goes into the curated result pages — realistically one afternoon for a finder with four profiles. Embedding takes five minutes via code snippet. Start in early November and you are comfortably live before Christmas trading.

Turn the clueless into customers — in time for the season

Draft the quiz with AI, curate result pages, embed in your shop. Start free, go live before the season.

Create your gift finder