For insurance brokers

Term life enquiries that reach the broker discreetly

Smoking status, sum assured, term, reason for cover: things nobody enjoys discussing on the phone, your prospect enters calmly online. You start the consultation with all key data — confidential and GDPR-compliant.

Set up your enquiry form

Why term life enquiries fail on the phone

Smoking status is awkward on the phone

"Do you smoke?" is the first question of any term life indication — and exactly the one prospects dodge or fudge on the phone. In writing, calmly and without an audience, the honest answer comes much easier.

Sum and term? "No idea."

Most prospects know neither a sensible sum assured nor a suitable term. On the phone this turns into a sluggish guessing game. A form with help texts ("rule of thumb: 3–5 years' gross salary") lets them think it through beforehand.

The barrier costs you enquiries

People buying a house or becoming parents want cover — but "phoning a broker to talk about your own death" gets postponed. A discreet online entry point captures exactly those prospects who would never have picked up the phone.

How this becomes a prepared conversation

  1. 1

    Create a discreet enquiry flow

    With AI support you build the flow: reason (house purchase, family, business partner), year of birth, smoking status, desired sum with help text, term, occupation group. You word the questions sensitively, in your tone — no insurer bureaucratese.

  2. 2

    Prospects answer calmly and privately

    One question per screen, on the sofa instead of on the phone with you. Save-and-resume allows a pause on the sum question. A clear note in the form: the health assessment is done later by the insurer — this is only about the key data for your conversation.

  3. 3

    You enter the consultation with the key data

    Reason, smoking status, sum, term — structured in your dashboard, email notification included. You pre-calculate suitable tariffs and run a conversation about protection, not data intake.

Confidentiality is not a feature here, it is a duty

Confidential by design

Tenant-isolated storage, encrypted transfer, optional password protection — no sensitive data in email threads.

Hosted in Germany + DPA

Especially for smoking status and income data: German servers, GDPR, Art. 28 DPA — no US cloud.

Save and resume

The sum question sometimes needs a chat with one's partner — the form waits patiently.

Conditional logic

Mortgage questions only when the reason is a house purchase — the form stays short and relevant.

Help texts per question

Rules of thumb on sum and term right next to the question — prospects answer informed, not guessing.

Your branding (Pro)

Logo, colours, custom domain — on a topic this sensitive, it matters that the flow looks like you.

A small price for a quieter entry point

Free to start (3 forms, 100 responses/month, Questee branding). Pro with your branding and unlimited forms: €12/month, €9/month annually.

Free

3 forms, 250 responses/month

Pro

Unlimited, 10,000 responses/month, AI included

What brokers ask about the term life flow

Does the form ask health questions?
No — and your form should say so explicitly. The health assessment with its legally sensitive pre-contractual disclosure duties belongs in the insurer's application process, guided by you as the broker. Your Questee form captures only the key data for the consultation: reason, smoking status, desired sum, term.
How confidential are my prospects' details?
Data is stored tenant-isolated on servers in Germany, transferred encrypted only, and you receive an Art. 28 GDPR DPA. Smoking status and income figures do not travel through US clouds or sit as plain text in mailboxes — a point you can communicate actively to prospects.
Why not embed an insurer's term life calculator on my site?
Because the insurer's calculator promotes their tariff — and the data lands with them, not with you. As an independent broker you want a neutral first contact and your own choice of which tariffs to recommend. Your own branded flow keeps the lead and the relationship with you.
What should the enquiry ask at minimum?
Proven set: reason for cover (house purchase, starting a family, business partner protection), year of birth, smoking status (with definition: smoke-free for at least 12 months), desired sum with a rule-of-thumb help text, term, occupation group and contact preference. A sound first consultation needs no more — the rest belongs in the conversation.
Are prospects really more honest online?
For awkward questions: yes, in practice. Without a counterpart, the social pressure to look good disappears. What remains important is your advice in the consultation that absolute honesty is mandatory in the later application — false statements endanger the cover. The form creates the low-barrier entry, you ensure the quality.
Can I combine the flow with an indication calculator?
Yes — with the calculation feature you can derive a suggested sum assured from gross salary and reason, as orientation. It is an arithmetic aid based on your formula, not a quote: premiums depend on the health assessment and insurer and belong in your advice.
How do I get prospects onto the form?
The strongest channels: a clear button on your website ("Term life enquiry in 3 minutes — discreet and non-binding"), the link in your email signature, and targeted suggestions to mortgage clients — anyone signing a loan already has the protection need on the table. Via embedding, the flow runs directly on your site.

Make the first step easier — for your prospects

Set up a discreet term life enquiry, put it on your website, run prepared consultations. Start free.